Jack Isquith brings his real world expertise to the digital music blog scene. It is needed. I’m biased as I used to work with Jack, but It means I know this is a very real look at the space from someone who’s been in the trenches. Theories? Yes. Speculation? Yes. But I guarantee it’s coming from someone who’s dealt with the reality of digital music from artist and managers big and small, to the business models of “startups”, down to being responsible and under pressure to deliver real dollars. Your getting the real deal, realer than real, and realer than most others blogs out there.