The layers of culture wrinke, and adbots compete to reach you.

Here it all collides:

Venetian Princess (a popular cover song artist on you tube) creates an original song and video advertorial to promote ice-t brand Brew over Ice K-cup, which gets targeted via keyword with adword overlay from Flavia coffee.

Looks like this: What is she promoting here?

 

 

 

 

 

 

 

 

 

 

 

Ad on Ad:

 

 

 

 

 

 

 

 

 

 

 

I like the idea of sneaking your value on top of someone’s creative. Smart, as the ice-t creative wasn’t very good. Thats the key here – original content that is going to promote product, needs to stand out, because you’ll literally have an ad on your ad.