The SXSW presentation was a home run. I think the audience really understood what we are trying to do with DEVO. A well written review on cnet:
AUSTIN, Texas–I’ve sat through a lot of business presentations in my time as a tech journalist, and I can say with confidence that until Tuesday I’d never seen one that was a fully serious pitch and completely tongue-in-cheek.
And it killed.
The occasion of this ground-breaking proposal was a session at the South by Southwest Interactive (SXSWi) festival here called “Devo, the Internet and You.” Yes, that Devo. The ’80s new wave band with the funny hats.
Well, Mark Mothersbaugh and Gerald Casale, the band’s two leading members, are back, and they’re toting a business plan: marrying all the pieces of an Internet start-up–a social-media strategy, a CEO with a slick smile and good hair, a big marketing partner, buzzwords, and Venn diagrams–with the release of a new pop record.